Jaeger-LeCoultre takes a tour with Aston Martin

Posted by Carol Besler on Aug 16, 2013 4:30:55 AM

A partnership that pairs luxury watches and luxury cars

The Jaeger-LeCoultre Master Compressor Extreme W Alarm, from the Aston Martin collection

Jaeger-LeCoultre and Aston Martin began a partnership in 2004 that has always been about more than marketing. Collaboration between the two brands’ research and development departments has resulted in several innovations. Among these innovations is a transponder with a microtransmitter that controls the locking system of the Aston Martin that was built into a Jaeger Le-Coultre timepiece. Additional innovations include several movements with specific features designed to meet sports driving requirements. In fact, the first Aston Martin racing cars were equipped with Jaeger dashboard counters, chosen for their precision.

This year, on the occasion of the 180th anniversary of the Jaeger-LeCoultre and the centenary of the famous British car manufacturer, three original timepieces have been created to symbolize the ties between these two avant-garde companies.

The Jaeger-LeCoultre Master Hometime, from the Aston Martin collection

The first is the Master Compressor Extreme W-Alarm Aston Martin watch, with a titanium and steel case. It is a world timer with an alarm function in a stylish retrograde display indicator at 9 o’clock. The black dial with red and white indicators is finished with a surface treatment evoking the grill on Aston Martin cars. The logo created by Aston Martin to celebrate its centenary is engraved on the caseback and on the presentation box. The watch comes with two straps – rubber and alligator.

The second is the Master Hometime Aston Martin timepiece, with a dual time function. A 24-hour counter occupies the upper part of the dial, while the lower part is devoted to the running seconds. Time indications are adjusted in one-hour increments, either forward or backward. The black, white, red and anthracite colors reflect the Aston Martin colors.

The third is the AMVOX5 World Chronograph Cermet, a new entry in the AMVOX series, made of cermet, a ceramic/aluminum alloy. The watch is a world timer, with cities listed in the inner bezel. Aside from chronograph and world time functions – and of course hours and minutes – there is a power reserve indicator and a date window at 6 o’clock. It will be produced in a limited edition of 500 pieces.

The Jaeger-LeCoultre AMVOX5 World Chronograph Cermet, from the Aston Martin collection

In order to mark the 180th anniversary of Jaeger- LeCoultre and the centenary of Aston Martin, the two brands took a symbolic drive in April: a journey through the two partners’ history and heritage. Darren Turner, the official works driver for Aston Martin Racing – winner of the 24 Hours of Le Mans in 2007 and 2008 – led the journey from Aston Martin’s headquarters in Gaydon, England to Switzerland’s Vallée de Joux, the watchmaking district where Jaeger-LeCoultre makes its headquarters. He was accompanied by friends and devotees of the two brands, who drove the latest Aston Martins and wore the new watches from the Jaeger-LeCoultre’s Aston Martin line.

Topics: Watches, Editorial, featured, Aston Martin, Jaeger-LeCoultre

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